Music News

Augspurger Monitors appoints Ding Dong Audio as China distributor

Leading specialist loudspeaker manufacturer, Augspurger Monitors, has announced the appointment of Ding Dong Audio as its official distributor in China.

The strategic partnership is aimed at expanding Augspurger’s presence in the Chinese market, catering to a growing demand for large, high-end speaker systems among music professionals.

Ding Dong Audio, founded in 2008 and based in Shenyang, China, is one of the country's largest pro audio distributors. With exclusive distribution rights for over 30 international brands and 16 years of experience in the industry, the company boasts an expansive 2000sq.m warehouse facility, and an impressive portfolio of services, including planning, design, installation, and post-sales support for premier recording facilities and private clients in the region.

This new partnership aligns with Ding Dong Audio’s mission to serve the growing demand for large speaker systems in China, with Augspurger’s reputation for exceptional sound quality and incredible accuracy making it the perfect solution for the region’s thriving music and professional recording scene, particularly in the electronic and hip-hop music genres.

Dong Ding, CEO of Ding Dong Audio

Dong Ding, CEO of Ding Dong Audio

Ding Dong Audio’s distribution strategy for Augspurger speakers will encompass targeted promotions via social media and key platforms including TikTok and WeChat, and engaging collaborations with key influencers in the recording industry, bolstering the Augspurger brand within the electronic music domain, and broadening its reach across various musical genres.

Dong Ding, CEO of Ding Dong Audio, expressed his enthusiasm for the new partnership.

“We are thrilled to represent Augspurger Monitors in China,” he said. “Our aim is to forge a lasting, synergistic relationship with the brand, elevating its presence and market share in China. Our combined efforts will focus not only on boosting speaker sales, but also on promoting the brand’s cutting-edge audio technology.”

“Augspurger Monitors has always been dedicated to delivering unparalleled sound and exceptional service,” added Dave Malekpour, president of Augspurger Monitors. “Ding Dong Audio is not just a distributor for us, but a valuable partner, with a shared vision and commitment to excellence, marking the beginning of a new chapter for Augspurger in Asia. We look forward to seeing our speaker systems become an integral part of the music creation process in this vibrant market."