Sennheiser has announced that it is bringing the power of AMBEO 2-Channel Spatial Audio to live broadcast applications.
The technology that has transformed the streaming experience for viewers with stereo devices is set to make its real-time debut at the NAB show, where Sennheiser Pro Labs will demonstrate a prototype of the AMBEO 2-Channel Spatial Audio live renderer – ready for immediate field testing with broadcast partners.
While content is increasingly being produced and enjoyed in immersive formats, many viewers still only have stereo listening systems at home.
Leading streaming providers are already addressing this challenge, offering their members a cinematic listening experience using AMBEO 2-Channel Spatial Audio rendering.
The technology unlocks investments into surround and immersive content for all viewers by translating immersive mixes into an enhanced 2-channel experience that works on any stereo device.
Since its introduction last year, AMBEO 2-Channel Spatial Audio has enabled more people than ever to enjoy the benefits of immersive sound. However, this immersive processing was unavailable for live events – until today.
“Today’s large, televised sporting events are increasingly produced in immersive formats,” said Renato Pellegrini, head of Pro Labs, Sennheiser.
“However, both distribution pipelines and viewer access to immersive speaker systems have limited its reach into homes – leading to a duplication of efforts between stereo and immersive mixes. Now, using our renderer, broadcasters can instead focus on immersive formats and know they can reliably translate those mixes into a far better stereo experience than could be previously achieved.”
